LISA SEWARDS
LIFE COACH & CELEBRITY INTERVIEWER

As a long-standing feature writer for the Daily Mail Weekend Magazine, I have interviewed an extraordinary range of public figures, including Meryl Streep, Sir David Attenorough, Simon Cowell, Amanda Holden, Mary Berry, Monty Don and Will.i.am. Alongside these interviews, I have spent decades listening to people whose experiences of trauma, resilience, loss, mental health and survival have been equally compelling.
What fascinates me is not just how people succeed - but how they sustain themselves through presure, change and uncertainty.
ABOUT ME
For more than 30 years, I have built a career around conversation—not simply interviewing people, but understanding them.
My work has also appeared in The Independent, Evening Standard, Daily Telegraph, Cosmopolitan, Red, Grazia, She, Having A Baby and WH Smith Family and Pregnancy magazine. I have also written corporate campaigns, commercial copy and branded content for organisations including BT, Alpro, Chevrolet and TK Maxx.
I began my career as an NCTJ-trained reporter on a regional evening newspaper in South Devon before joining the Daily Express in both London and New York. That early grounding in news reporting, court cases and human-interest stories shaped the emotionally intelligent, psychologically curious approach that remains at the heart of everything I do.
Today, I combine decades of listening and asking thoughtful questions with professional coaching, psychotherapy training and charity helpline experience to help people gain greater clarity, confidence and direction. My approach is warm, practical and thoughtful, creating space for honesty, insight and deeper understanding in a world that often rewards performance over authenticity.

MY QUALIFICATIONS
My coaching is grounded in professional training, ethical practice and a deep commitment to understanding people.
Alongside my journalism background, I bring together accredited coaching skills, behavioural insight, psychotherapy training and real-world support experience.

Associate Coach Diploma
Triple Accredited Associate Coach Diploma (ICF, EMCC, AC) by Optimus Coach Academy: comprehensive accredited programme covering coaching methodology, ethics, emotional intelligence, NLP principles, client-centred frameworks, and applied practice.

DISC Behavioural Profiling
I am trained in DISC profiling, giving extra depth of insight into personality styles, communication patterns, confidence blocks, and how we operate under pressure.
​
​
​

Helpline Volunteer & Masters
I am currently undertaking a Professional Master’s training in psychotherapy and counselling. I also work on a charity helpline, providing empathetic, non-judgmental support.
​
​
EMCC and ICO Registered
I am registered with the European Mentoring and Coaching Council, meaning my work is grounded in clear professional standards and ethical practice. I am also registed with the Information Comissioners Office (registration ZB881383).